When I first saw this program, I was reminded of the newsroom bulletin board. Above the board was the LED sign that scrolled new news while the board had post-it notes of information breaking when people found it. Now you can have all that on one screen with a lot more option.
Broadcast Monitoring can not only give you a timeline of events but you also don’t have to do it yourself. Put in the event and you can see real-time tweets, video, demographics and more. A massive amount of information at your fingertips.
David Humphrey shows us this great software. At the time, Prime Minister Margaret Thatcher’s death was trending so we got to see how the social media universe dealt with that.