Schneider Mike Talks Wiley, Location Based Marketing – @blogworld NYC 2011

Schneider Mike

Schneider Mike

While at BlogWorld & New Media Expo, Jeffrey Powers sits and talks with Schneider Mike. Schneider co-wrote a book that is due out called “Location Based Marketing for Dummies”.

We talk about what Location Based Marketing for Dummies is about, then talk a bit about what it took to write the book. Finally, we discussed the process it goes through with Wiley.

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